Media & Creative productions

Media & Creative Productions

Creative productions for public engagement through collaborative partnerships.

Co-created using social science research, audience centred design and effective engagement with populations in need.

I led the creative concept and direction for SAFE (2025), a bold visual affirmation of trans lives and rights. A 2.5-minute film, originally created in response to the Trans & Conditions call to the CIRCA 20:25 Manifesto, REFUGIA. Co-directed and featuring three courageous trans and non-binary NHS staff, the visual is set to a poem, written by Jason, our trans male contributor, and is voiced by all three. We mixed music produced by a commissioned trans artist, Margomool. SAFE reflects our collective belief in safety as a human right, trans rights as human rights, and the urgent need to alleviate human suffering. I led the visual concept, with delicate face and body close-ups within the narrative guided by Jerome Monnot — layering bold visuals with symbolic rhythm, holding the pain, power, and joy that emerged through the process.

We filmed on the streets of Soho, inside our NHS service 56 Dean Street and at Ku Bar & Sacred Grounds, Soho — who welcomed us with such generosity.
We felt powerful, reclaiming Soho’s public light as a space for belonging, protest and unapologetic life.

CREDITS

Featured NHS staff & Co-Creative Directors: Zelda Le Louarn | Jason Potts | Cherry Monroe Miller 

Poem: Safe by Jason Potts. Music: “Gaia Be Free” & “The Undying Author” — Margomool   

Creative Concept & Director: Keerti Gedela 

Filmmaking & Visual Direction: Jerome Monnot

Directors of Photography: Oscar Oldershaw & Jerome Monnot
Editor: Romain Beck
Colour Grading: Romain Kedochim  
Produced by: Spirited  Executive Producer: Chelsea & Westminster NHS FT / 56 Dean Street

Festival Selections: Margate International Film Festival 2025 – Queer Shorts Programme

Trust, Overcoming Mistrust in Health Research (2025)

Director: Keerti Gedela

Filmaking, Visual Direction, Editing & Grading: Richard King, Jerome Monnot

Produced by Spirited for the NIHR RDN

*Winner – Best Filmmaker (Ethnic Minority Category), Big Syn International Film Festival 2025 *Winner – Social Impact Award, Activists Without Borders 2025 *Finalist – Shorts! European Short Film Festival 2025 • Golden Short Film Festival 2025 *Honorary Mention –Brighton Rocks International Film Festival 2025

A health documentary I created and directed for the NIHR North London Research Delivery Network. An essential film with a mission to bridge gaps in trust between communities and healthcare systems. Produced and visually co-directed by Spirited Pictures for the NIHR (independent vision pitched to NIHR for funding), the film unites over 30 contributors, including community leaders, NHS researchers, and health experts, to explore systemic barriers and historical injustices in health research. By highlighting innovative community-led initiatives and fostering inclusive dialogue, ‘Trust’ addresses pressing health issues such as maternal health disparities, youth mental health, and sickle cell disease.

Conversations to Cultivate Change podcast with the NIHR 🔗.

New podcast: Conversations to Cultivate Change 🎙️

Join Dr Keerti Gedela for a series of conversations exploring workplace integrity, barriers to career progression, and trust in healthcare.

In the first episode, Dr Christiana Dinah reflects on the experiences that shaped her career. Navigating challenges, being championed and underestimated, and using her unique perspective to drive inclusion and innovation in research.

Listen on all major podcast platforms: https://lnkd.in/e2xEtujP

UTAMA INDONESIA

This 1 minute short film was created as a HIV testing and social science study recruitment film. Suitable to be shared on social media and mobile web platforms. Within UTAMA, a project I envisioned and led within a UK-Indonesian joint research partnership, funded by the MRC, Newton Fund & RISTEKBRIN [MR/S019987/1]

Directed by Dian Saputra, Matahati Productions; produced by UTAMA/Chelsea & Westminster NHS and Global Health Film. Versions in English and Bahasa Indonesia.

Premiered at the Global Health Film Festival in 2019.

UTAMA - English

UTAMA - Bahasa

SAFEHOUSE

Collaboration between UTAMA, Grammy award winning musician Kipper Eldridge & musician Kia Mata.

To mark World AIDS Day 2020, the UTAMA Project invited Grammy and Emmy award-winning producer, songwriter and musician Kipper Eldridge and musician and songwriter Kai Mata to write and produce a song. To inspire the community at large to help end AIDS in Indonesia

56 Dean Street Generation Zero - Bahasa Indonesia

Translation of 56 Dean Street’s Generation Zero animation to Bahasa Indonesia. A HIV testing, treatment and prevention animation with key, clear health messaging and education. This animation was also gifted to UNAIDS Indonesia.

The original English version, part of Dean Street’s Generation Zero campaign, can be found here: